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Brand Analysis (Free Survey)

Get your brand analysis with this 10-step survey to find your brand’s strengths and weaknesses with instant results.

Unlock the potential of your brand with our comprehensive Brand Analysis survey. By answering a series of questions, you'll gain valuable insights into your brand's strengths, weaknesses, and areas for improvement. Whether you're a seasoned marketer or just starting out, our Brand Analysis survey is designed to help you clarify your brand identity and develop a winning brand strategy.

What's Included in Our Brand Analysis Survey?

Our Free Brand Analysis survey includes a range of questions designed to help you gain a deeper understanding of your brand. Some key components of the survey include:

Brand Core Check

Your Band Core drives everything you do and is composed of your Purpose, Values, Mission, and Vision. What's driving your brand?

Brand Strategy Overview

A Brand Strategy is built out of many components, each of which contributes to the health and competitive advantage of your brand. The pieces included in the Brand Analysis Survey are:

  • Competitive Analysis: Evaluate your competitors and identify opportunities for differentiation.
  • Brand Personas: Understand who your target audience is and what motivates them.
  • Brand Messaging: Identify what your brand strengths are and how to create consistent, on-brand messaging that resonates.
  • Brand Perception: Gauging how your brand is perceived by customers and stakeholders and whether it aligns with what you want for your brand.

Visual Brand Strength & Differentiation

The Visual Identity of a brand is the sum of all the visual parts. Usually, these are the elements most people think about when it comes to brand, though they are just the visible part of the iceberg. The elements of visual identity included in the Brand Analysis are:

  • Logo: How simple or complex is your logo, and is it functional for your brand needs.
  • Color Palette: Is your color palette an aid or a hinderance to your brand recognition and reputation.
  • Typography: Is your typographic language unique, empowering, and helping you stand out, or is it non-existent.
  • Imagery: How relative to your brand is your imagery, and does every image help build your brand recognition.

How to Get Started with a Brand Analysis

Ready to discover the true potential of your brand? Simply fill out the form here to access our Free Brand Analysis survey and get instant results. It's quick, easy, and completely free!

Once you've completed the survey, you'll receive a personalized brand score and actionable insights to help you take your brand to the next level.

Get Your Free Brand Analysis Now!

Unlock the power of your brand with our comprehensive Brand Analysis survey. Don't miss out on this valuable opportunity to gain insights into your brand and develop a winning brand strategy. Take your free survey now and take the first step towards building a stronger, more successful brand.

What is Brand Analysis?

Brand Analysis is the process of evaluating and understanding your brand's position in the market, its perception among customers, and its overall effectiveness in achieving business objectives. By conducting a thorough analysis of your brand, you can identify opportunities for growth, uncover areas of weakness, and develop strategies to enhance your brand's performance.

Why is Brand Analysis Important?

Understanding your brand is essential for success in today's competitive marketplace. A comprehensive Brand Analysis allows you to:

  • Identify your brand's unique value proposition
  • Understand your target audience and their needs
  • Assess your brand's strengths and weaknesses
  • Identify opportunities for differentiation
  • Develop a clear and cohesive brand strategy

Upgrade Your Brand Analysis

Prefer to have your brand analysis done by a professional branding agency? Book a brand analysis and we'll give you a roadmap to improve your brand today!

Brand Analysis

Brand analysis is a crucial process for evaluating and refining your company's brand strategies, visual identity, communications, and ultimately enhancing its effectiveness in reaching and satisfying customers. Complete this survey to check on the health of your brand.

Brand Core

Your brand core drives everything your brand does, from how you design your letterhead and website to how you treat customers and employees. So, what drives your brand?

Brand Strategy: Positioning

A brand strategy is a set of guidelines that define how your company will look and feel to consumers. It includes everything from visual design elements to messaging and tone of voice.

Brand Strategy: Messaging

Your content and messaging are a reflection of your brand story, even if you're not aware of it. To create the most impact, you must tell your story consistently across all channels and every piece of content.

Brand Perception: Internal

Brand perception is the way your brand actually comes across in messaging, visuals, and product. Let's outline what you are trying to get your brand to say.

Brand Perception: External

Now be honest and think about how your clients or customers would answer the following questions. Remember, brand perception is the way your brand actually comes across in messaging, visuals, and product.

Visual Brand: Logo

Even though your logo is just the tip of the brand iceberg, it is the piece that customers should be able to easily recall. Let's find out how effective yours is.

Visual Brand: Color Palette

Color is one of the simplest and most powerful ways to own space in your market and the minds of your customers. Let's find out how effectively your brand uses color.

Visual Brand: Typography

Typography of a brand can be its greatest strength, or biggest weakness. Some brands exceed at keeping their typographic language simple, while others leverage theirs to help build thier brand identity. How effective is yours?

Visual Brand: Photography & Images

For some brands, photographic images are front and center, while others rely on icons to drive their user experience—whichever your needs, its an important element of any visual identity.

Brand Identity Value

A weak brand loses companies money every year. What is an under-developed brand costing you, and what would it be worth to stop losing money?

Submit & Get Your Results

We'll calculate your brand score and send it to you, plus a few tips on how to improve your brand today!


Your Brand Score is:


You'll receive an email with a general breakdown of your results including your brand core, brand strategy elements, visual identity, and brand value.

Want more actionable feedback to improve your brand today? Book a Brand Analysis with Kaleb and get your video feedback in just 48 hours. Or, send us a message and we can help build your brand better than ever.

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