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Studio Ostendo operates in multiple creative fields including photography, design, and education.
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Recent Articles
Spotify Mix: A Dy(i)nam(o)ic Typeface Redesign
Can You See Me Now? Verizon Rebrand Critique
Brand Review
Verizon has dropped a new brand identity, catapulting them temporarily into the lead for “newest big corporation rebrand”—how exciting.
Brand Refresh vs. Rebrand: What’s the Difference?
Resources
Naming the difference between a Rebrand and a Brand Refresh might be splitting hairs, but it will help you figure out what's best for your brand.
The Lamborghini Brand Refresh: A New Logo, Font, and Future Direction
Brand Review
A beautiful Bull supported by world-class photography, but let down by a custom font: branding is tough.
Resources
How to Create and Use Brand Personas (Free Guide & Template)
Resources
How to Find Your Brand Core (Plus Free Workbook Template)
Resources
How to Craft Your Brand Messaging (Plus Free Template)
Design & Culture
What’s a Creative Agency? How They Help & How to Find One
Brand Review
Pepsi Rebrand: A New Look with a Lack of Substance
Resources
Brand Singularity: The Only Way Schools Will Win in Education
Brand Review
I, We, They, No One Loves the 'Updated' New York City Brand Campaign (Review)
Brand Review
Brand Review: Vanderbilt University
Brand Review
Brand Review: Red Deer Polytechnic
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