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Studio Ostendo operates in multiple creative fields including photography, design, and education.
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Strategy & Messaging
Strategy & Messaging
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Reviews & Critiques
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Design & Culture
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Resources & Tools
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Identity & Visual Systems
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Recent Articles
Branding with AI: Designing Ideas That Actually Stand Out
The branding world is stuck in a loop—algorithmically optimized, endlessly recycled, and visually homogenous. Whether it’s millennial skincare, artisanal coffee, or neo-grotesque everything, sameness reigns.
The Airbnb Update: When UI Design Doubles as Brand and Business Strategy
Design Critique Podcast
The Airbnb Update: When UI Design Doubles as Brand and Business Strategy
Walmart’s Brand Refresh: A Masterclass in Evolution, Not Revolution
Walmart’s refresh refines, not reinvents. A calculated Spark, custom typeface, and bold contrast make this update a masterclass in brand evolution.
OpenAI's Brand Refresh: When AI Companies Hire Human Designers
We try to unpack the visual evolution of the AI giant responsible for ChatGPT, examining the sleek typography, minimalist aesthetic, and animations created, ironically, by humans.
Design & Culture
Why a Recession Is a Great Time to Invest In Your Brand
Brand Review
Brand Review: Red Deer Polytechnic
Brand Review
The Nokia Rebrand: A New Chapter for the Technology Innovator
News
Studio Ostendo Among Boise’s Top Branding Agencies on UpCity
Design & Culture
5 Tips for Building an Effective Brand Strategy
Resources
Brainstorm, Strategize, and Trademark a New Brand Name (Free Guide and Toolkit)
Design & Culture
10 Rebrand Tips to Make Your Branding More Effective
Resources
How to Brand B2B Companies for B2C to Reach New Audiences (7-Steps)
Resources
How to Do a Competitive Brand Analysis (with Free Template)
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